Ice hadn’t really made any self-improvements over the last few billion years, so we thought we’d try our hand at it. YETI ICE absorbs the heat in your cooler so your ice and contents stay cold longer. The custom shape helps it freeze faster for quicker use, and it’s impact-resistant so it can accompany you on your wildest adventures. Fight science with science. Stays Cold Longer: chills ice and contents faster and helps keep your ice colder longer. Freezes Faster: custom shape helps it freeze faster. Impact-Resistant: designed to withstand the toughest of bumps, tumbles, and thuds. No Messy Cleanup: no puddles to drain, just toss it back in your freezer.
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